Turn your dead leads back into pipeline
Every CRM has hundreds of leads marked "not interested" or "no response" from months ago. QualiBot segments them, reaches out with a message relevant to what they were actually looking for, and routes anyone who responds back to a human.
Why this costs you deals today
Cold leads pile up for reasons that have nothing to do with the property market: an agent left, a project sold out, someone got busy at work, or the price simply wasn't right at the time. Months later, budgets change, new phases launch, and a portion of those "dead" contacts would respond to the right message — but nobody has time to work through a spreadsheet of thousands of old leads one by one.
A generic re-engagement blast ("check out our new listings!") gets ignored or reported as spam, and it treats a lead who wanted a 3BR villa in one community the same as one who wanted a studio downtown. Without segmentation and a real opt-out mechanism, cold outreach damages the brand more than it recovers revenue.
Done properly, this is a targeted, respectful re-engagement: group leads by what they actually wanted, message them about something relevant to that, make it trivially easy to opt out, and only hand a human the leads that show genuine renewed interest.
The automated workflow, step by step
Old leads are grouped by the criteria captured when they first enquired — project, community, unit type, budget band and how long ago they went quiet.
Each segment is checked against currently available or newly launched projects that fit what that group originally asked for.
The outreach references their original enquiry ("you looked at Marina Vista last year") and what has changed, rather than a generic broadcast.
Any reply asking to stop is respected instantly — the lead is suppressed from further outreach and the CRM record is updated to reflect it.
Replies are read for intent — interested, not now, wrong contact, or opt-out — so only genuine interest is escalated.
A lead that responds positively is re-qualified on the spot and handed back to a human agent as a warm, active opportunity — not a cold record.
What the conversation looks like
QualiBot handles the back-and-forth in natural language, captures the answers as structured data, and hands off to a human the moment it matters.
What lands in your CRM
Frequently asked questions
How is the cold-lead list segmented?
By the details already captured on the original enquiry — project or community, unit type, budget band, and time since last contact — so each group gets a message relevant to what they were actually looking for.
Does this risk annoying leads who really are not interested?
Messages are personalized to the original enquiry rather than generic, and any reply asking to stop is honored immediately and permanently for that contact.
What counts as "interested" versus "not now"?
QualiBot reads the intent of the reply — a positive response with renewed interest is classified as interested and handed to an agent; "not now," "wrong number," or no relevant intent is logged without escalation.
Can we control which segments get re-engaged and when?
Yes, campaigns are scoped to specific segments, projects or time windows so re-engagement lines up with active launches or inventory rather than running blindly on the whole database.
Does this comply with WhatsApp's messaging rules?
Outreach uses approved WhatsApp Business Platform templates for the initial re-engagement message, consistent with WhatsApp's policies for business-initiated conversations.
What happens to leads that opt out?
They are suppressed from further outreach campaigns and their CRM record is updated to record the opt-out, so they are not contacted again by mistake.
Which CRMs can this write reactivation status back to?
Zoho, HubSpot, Salesforce and Bitrix24 are supported — reactivated leads, opt-outs and classification results are written back to the corresponding records.
Find out how much pipeline is sitting in your cold leads
We'll show you how segmentation and re-engagement would run against a sample of your own database.